A new strategic communication consultancy, Ventana Gulf, has recently started operating in Manama, with a mission to support corporations and other entities in Bahrain and the wider region to fulfil their growing communication requirements.
With an international team of professionals located in the UK, North America and Bahrain, Ventana offers various communication and public relations services at a strategic level,
thus helping organisations institutionalise their communication efforts, facilitate the achievement of business objectives and build stronger relations with stakeholders.
The company’s key services include strategic communication advice, media relations and training, crisis communication support, investor relations, and employee engagement.
“Communication is a key management function that is taken very seriously by successful organisations. Business strategies can be at risk if not communicated effectively, especially with employees. Also, corporate brands and reputations that are built over many years can be negatively impacted if communication fails, especially when organisations face difficulties. Therefore, having clear communication strategies, internally and externally, and being prepared to deal fast with difficulties in the social media age becomes imperative,” explains Abdulla Naneesh, Ventana’s Managing Director.
“No doubt there is a huge corporate communication gap in Bahrain and the wider region. The PR discipline is relatively new in Mena as a whole and has been dominated by international agencies, many of whom either left or downsized their operations since the financial crisis in 2008. In addition, local expertise in this field is generally limited, and the need for professional strategic communication has been growing with the growth of the economies in the region over the past decade.”
“Ventana will help fill growing communication needs in Bahrain and other Mena countries. With its local insights, market knowledge and an international team of experts, it can help corporates formulate and execute communication strategies efficiently and cost effectively,” explained Naneesh.
The company’s communication consultants include Abdulla Naneesh, a seasoned professional who has worked with international public relations firms and leading financial institutions such as Bank ABC and Gulf International Bank, where he managed global communication activities and branding projects.
Ventana’s Head of Strategy is Aneesh Sharma, who has extensive experience in corporate and brand strategy. During his career at leading international branding agencies such as Brand Union and Future Brands, has helped organisations define powerful visions and core strategies to engage stakeholders.
Other senior consultants at Ventana include Pere Willoughby-Brown, an experienced communications specialist who has worked on public relations and marketing campaigns in Europe, North America, Australasia and the Middle East, specialising in creative approaches to new media and online communications.
Financial copywriting is headed by George Stothard, who has 20 years’ experience as a radio host, PR practitioner and business communications writer. He has worked for consumer and corporate companies, governments and high-profile individuals across the Middle East, Europe and sub-Saharan Africa.
Unique offerings by Ventana include training for communication professionals in the region to help them gain more insight on how to communicate more effectively.
Crisis communication training for senior management executives is offered to corporations that may face certain risk at either in their workplace or in the marketplace.