Here’s Why Qatar Airways Scrapped Inflight Duty Free

      Published on Saturday, 2 November , 2019      126 Views     
Here’s Why Qatar Airways Scrapped Inflight Duty Free

  • Gulf News

Economical sense

Speaking at The Trinity Forum in Doha, Al Baker shared how the decision made perfect business sense. Even though the operation of inflight duty-free seems that it can produce extra income for the carrier, the costs of keeping it going can outweigh the benefit.




“A lot of airlines do not realize that inflight duty-free is not a big revenue generator. People don’t realize that every kilo that we put on an airplane costs us fuel burn. The fuel burn that we sustain to carry duty-free is really not worth it,” Al Baker said.

Refocused approach 

Rather than splitting the focus between ground retail and inflight options, Al Baker feels that the airport is best suited to handling duty-free stock. Therefore, to support passengers on their purchases, a new website is being created. This website can be used to order goods, which can then be picked up at the gate that the passenger is passing through.

“In addition to this, we are creating additional space that can be used to enhance the passenger experience. The airport has good facilities and now we are working on a website where you will able to order digitally.

“We will then be able to deliver directly to the gate. So you don’t have to bother going through the duty-free catalog. I can say comfortably, that 50 percent of the time you don’t get what you want from inflight duty-free.

“It is limited and often disappoints people so it’s better that we don’t offer that, and we do it on the ground. They will be able to do it online and create new experiences with our duty-free.”

Enhanced experience

Additionally, Al Baker is using digital technology to improve services when it comes to the inflight cuisine. Qatar Airways is making it easier for travelers to customize their food options.

”We will also make sure that passengers in the premium cabins will even be able to select the food that they want to eat at the time of booking.”

An emerging trend

Qatar Airways isn’t alone in its decision to drop inflight duty-free on its operations. KLM first made the announcement of its plans to stop the service in March, this year. The airline cited changes in passenger behavior as a key reason for the move.

Meanwhile, Scandinavian Airlines also announced similar intentions during the summer. The carrier shared that additional efforts in sustainability contributed to the change in policy.

Furthermore, a pattern may be emerging heading into 2020 as airlines become more cautious of fuel efficiency. Ultimately, airline technology and airports will play an even greater role in earning revenue through duty-free.

Keywords:
Category Gulf News, Qatar | 2019/11/02 latest update at 2:28 PM
Source : Internet | Photocredit : Google
127 Views
Comments Add comment



Gulf Media

Related Articles

The editorial staff of Bahrain Today would like to give all of its readers from Gulf and Bahrain and the whole world the opportunity to participate actively in the development of the website! If you have something interesting, fun, scandalous - just something worth to be seen from more people. Capture it and share it in the Bahrain Today with a short text.

Do you have information you want to reach our readers?

Send article/s

You can subscribe to our Facebook, Twitter and Google pages or use our RSS feed channel to always read the most important news about Bahrain, the Gulf and the world.


President of Seychelles makes first-ever state visit to Bahrain King

President of Seychelles makes first-ever state visit to Bahrain

Seychellois holding diplomatic, special and official passports will not require visas when travelling to Bahrain after the signing…

HM King receives Bahrain X-raid team King

HM King receives Bahrain X-raid team

His Majesty King Hamad bin Isa Al Khalifa received at Al Rawdha Palace today Board Chairman of Bahrain…

King of Bahrain offers condolences to people of Oman King

King of Bahrain offers condolences to people of Oman

The late His Majesty Sultan Qaboos’ passing has been mourned by the King of Bahrain, HM King Hamad…

HM King, Egyptian president discuss joint ties King

HM King, Egyptian president discuss joint ties

His Majesty King Hamad bin Isa Al-Khalifa held a phone call with Egyptian President Abdel Fattah el-Sisi and…

GULF TV

Popular in GULF TV

Teen Movement 💜 Week 2 | Teen Workout

882 Views

Teen Movement 💜 Week 2 | Teen Workout

Latest videos in GULF TV

Events

Bahrain events

Lifestyle

Culture

Bahrain Culture, Bahrain, Bahrain News

Sport

Science & Technology

Government

Bahrain Government, Bahrain Government News, Bahrain News, Gulf News, News, Bahrain News